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Case Study

Master Mix Concrete

Website design & development, Ads, SEO and social.

Master Mix is a dynamic company that has quickly made a name for itself in the industry. With a focus on delivering high-quality products and services, I have supported them with web design, Ads, social content and SEO since their launch.

Client
Master Mix Concrete
Sector
Concrete & Construction
Duration
3 Weeks
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Master Mix Concrete website
Master Mix Concrete website on tabletMaster Mix Concrete website on mobile

Project Overview

Master Mix approached me around the same time that Steady Bow launched in 2016. I began by establishing their logo and branding with them, and then building out their website from scratch, focusing on user experience, sleek design and mobile optimisation.

Over the years I've spearheaded a robust SEO strategy, which included extensive keyword research, on-page optimisation, and creating high-quality, targeted content.

Additionally, I have managed their Google Ads campaigns from the ground up, optimising for relevant keywords and high conversion rates. Through ad creation and performance monitoring, we helped Master Mix capture new leads and increase sales over the years.

“Ben's been working with Master Mix since 2016 looking after our Google Ads, SEO and social media. We've grown considerably over the years and have always been confident in Ben's work — the phones are ringing and we're booking jobs. When we have questions or concerns he solves them quickly; he is an important part of the team. Definitely recommend!”

Nicole Claydon, Business Director

The Solution

A long-term partnership across branding, web, search and social — all pointed at the same goal.

Branding From Scratch

We established the Master Mix logo and brand identity together before a single page was designed.

Website Built To Convert

A site built from the ground up around user experience, sleek design and mobile optimisation.

Robust SEO Strategy

Extensive keyword research, on-page optimisation and high-quality targeted content built over years.

Google Ads Management

Campaigns built from the ground up, optimised for relevant keywords and high conversion rates.

Ongoing Social Content

Consistent social content keeps the brand visible between jobs and reinforces their reputation locally.

Master Mix Concrete website detail

Key Takeaways

Long-term beats one-off

Consistent work across web, ads and SEO compounds year after year.

Brand first, then build

Getting the identity right up front makes every marketing decision afterwards easier.

Measure what matters

Ad creation plus performance monitoring is what turns budget into booked jobs.

How we work

At Steady Bow, we create websites that put service businesses ahead of their competition. No cookie-cutter templates or complicated features you don't need — just clear, effective websites that turn visitors into callers. Here's how we nail it:

Onboard

First, we get crystal clear on what your business needs to grow. We'll discuss your goals, your customers, and exactly how we'll get those phones ringing.

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Build

We design and develop your website with one goal: making it dead easy for potential customers to get in touch. No mazes of menus or walls of text — just straightforward paths to conversation.

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Launch

Once your site's live, we make sure it's working hard for your business. That means getting it in front of the right people through targeted advertising and optimisation. While your competitors are still faffing about, you'll be taking calls from new customers.

Get in touch

Book a Bullseye Briefing Call

Let's talk! Book a call with me at a time that suits you here:

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