Be Sure

A Mobile-First Website That Drives Trust and Conversions

Client

Sector

Duration

Be Sure

Home Appliance Repairs

2 Weeks

THE CHALLENGE

Be Sure, a UK-based appliance repair plan provider, wanted to refine their website to better serve both customers and their internal processes. Their existing site was functional but had opportunities for improvement - particularly in making their cash alternative offer clearer, improving mobile usability, and supporting their sales validation process more effectively.

Since many customers engage with Be Sure on their phones, the website needed to be more intuitive, faster, and easier to navigate. At the same time, Be Sure wanted the site to better reflect their eco-friendly approach and ensure a seamless customer experience.

Before

After

THE SOLUTION

We built a fast, mobile-first website designed to get users what they need, fast.

  • Clear Messaging

    No confusion, no jargon. We made sure Be Sure’s value proposition was front and centre.

  • Trust-Driven Design

    We built credibility with clear benefits, customer assurances, and trust signals throughout.

  • Conversion-Focused UX

    A clean, structured layout with easy navigation ensures customers can act quickly.

  • Mobile Optimisation

    The site is designed for thumb-first browsing, making it effortless for users to engage.

  • Collaboration Tools

    We used MarkUp.io for real-time feedback and Loom videos to keep communication clear and efficient.

THE IMPACT

Initial feedback has been overwhelmingly positive. The new site has simplified sales validation, strengthened customer trust, and made the claims process smoother.

With clearer messaging, an intuitive mobile experience, and a design that reinforces Be Sure’s eco-friendly approach, the website is now a powerful tool for both the sales team and customers. It's set to enhance engagement, streamline operations, and support Be Sure’s long-term growth.

KEY TAKEAWAYS

  • Trust drives conversions

    If a website doesn’t build confidence, customers won’t take action.

  • Mobile-first isn’t optional

    Customers expect a seamless experience on their phones.

  • Clarity wins

    The best-performing sites remove friction, not add to it.

HOW WE WORK

At Steady Bow, we create websites that put service supply businesses ahead of their competition. No cookie-cutter templates or complicated features you don't need - just clear, effective websites that turn visitors into callers. Here's how we nail it:

ONBOARD

First, we get crystal clear on what your business needs to grow. We'll discuss your goals, your customers, and exactly how we'll get those phones ringing.

Book a call below

BUILD

We design and develop your website with one goal: making it dead easy for potential customers to get in touch. No mazes of menus or walls of text - just straightforward paths to conversation.

See more work in portfolio

LAUNCH

Once your site's live, we make sure it's working hard for your business. That means getting it in front of the right people through targeted advertising and optimisation. While your competitors are still faffing about, you'll be taking calls from new customers.

BOOK A BULLSEYE BRIEFING CALL

Let’s talk! Book a call with me at a time that suits you here:

ben@steadybow.co.uk
0208 050 9708

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